http://www.joehansonart.com/work daily 1.0 2026-03-19 https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1642798976118-GJSZYJ431DQE0TPADZF8/photo-thumbnail.jpg Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1667922737946-6PH058726KMX552NVXEJ/card-ver4.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1667924012992-Q98GA5PKWE8D6N0BK1FD/TOROMAX_logo-on-product.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1668175848807-QJSMH3KVZAQRQYNWBS0W/DL-Bronco-MAX_launch-email-ver1.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1668301182929-KZ6UX621OGJZSU8UX8VL/lfp-thumb.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/c96c5b25-4a23-48bc-ace8-77b490b82e7d/QSG-HazCom-550-2026.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/896a4158-49bd-466b-a6d7-8e252faa348e/NSC_DuraLabel-LabelForge-PRO-ad_030326_half-page.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/d8f1dad4-b3d4-4ec0-b1da-c24baebaa22b/LabelForge-PRO_User-Manual_09-10-2025-final-1.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1513293834993-CLB9YG961GHWUF68D9EG/DuraLabel-TOC_illustration.jpg Work - Industrial Printer/Warehouse Scene Illustration of a DuraLabel industrial printer in a warehouse environment. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1773756305311-L3957SCJ3V5BQZE4AN20/DLcom-MegaMenu-lobo-disc.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/3227b089-bb0c-48c5-b1f8-42f21d8a562b/DuraLabel-Kodiak-Max-campaign-336x280-14.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/f789fd9c-1e7b-4cdc-a0fc-a241302f11c2/DURALABEL-ARTWORK_15ft-Straight-Pop-Up-Backwall-Display-Single-Sided_15X8-ST-PUD_PRESS.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/05ce2596-f8a4-4b75-8072-e068010f3d8d/DuraLabel-Systems-brochure_01-27-2026_01.jpg Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/53de957e-eaa8-401b-9c31-0285784e9e95/kodiak-max-1-box-brown.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/7bbe8aa3-2ad3-49f4-bfae-0e19227f3430/card-ver4.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/ee91fbd1-0491-499a-9255-8c43e8c9c1c9/PF-roll-02-ver4-sm.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/96e4469f-95cb-4981-a6d1-eda1ab18ce54/mockup-04-sm.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/f64937bf-17db-4ae2-b660-796a5f64bed6/Pathfinder-Logo-2022.jpg Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/43c4058a-5faa-4266-9f80-4418f40f624f/Pathfinder-Logo-2022-icon-only.jpg Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/2bb95940-f64e-427e-b3ff-cfcfd6df60f3/pathfinder-colors.PNG Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/b9c55243-941d-4737-869c-36b3f387ae5d/pathfinder-icon.PNG Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/eae9bfab-3ba8-4bb1-8820-fc3e7d6323bc/PathFinder-Floor-Tape-Instructions-guide_05-23-2024-1.png Work - Make it stand out PathFinder Installation Guide - see full PDF here https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/9eb19357-2099-45b4-b588-2131a59fe304/PF-instructions-mockup.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/f399f753-7861-43d7-afcc-32be0e408cdd/PathFinder_package-instructions-half-sheet_05-13-24-1.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/4d98b319-5789-4ff1-bd06-d92cea46e66b/DL-Toro-Max_Logo_steel-gray.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1989d166-20c4-4490-86a1-622595385a6f/TOROMAX_logo-on-product.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/10213c65-9ae9-4b73-be76-9bca96da7dfe/toro-max+box.jpg Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/a79fbd0f-5870-4ecc-a033-81d35d4f02e2/bull-icon.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/a2b2d8f6-19b5-458d-b2c8-81b4cf553c7f/toro-max-teaser_vx1.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/2159f8ef-6b1f-4198-b44f-672357a838e1/toro-max-box-final-mockup+%281%29.PNG Work Final Product Packaging Design - Flat https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1e542747-f515-447d-88a2-e25815eff691/toro-2-box-color-4.png Work - Make it stand out Full Color Product Packaging - Concept https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/0ca9e833-6abf-430d-af17-6e5f57fec321/toro-3-color-v2.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/66444dc7-7a7e-49b5-85f2-4fbf9330858d/DL-TORO-MAX_launch-email-3.png Work Product Launch Email https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/f7cd49b9-8377-42d0-8e89-64c412a3eb43/RDG_Workplacel_DuraLabel-Toro-Max_ad_06-12-2025.png Work - Make it stand out Magazine Advertisement - 2025 https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/eadb568e-c3da-4d64-9e9b-61fb8c8eb5dc/toro-max-buyers-guide-cover.png Work - Make it stand out Toro Max Buyers Guide - see full PDF here https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/d53942f3-f7fe-4dd6-a35c-6d6d45e15483/QSG_Toro-Max_01-16-2026-sm-1.png Work - Make it stand out Quick Start Manual - see full PDF here https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/c805d0c0-7934-4a1b-a739-8e603a570a95/Toro-Max-User-Manual-09-10-25-final-1.png Work - Make it stand out Toro Max User Manual - see full PDF here https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1613078196291-ETLRBQDNT2ICONYXZB55/DL-Bronco-Max_Logo.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/94700f67-99fd-4f5f-b7ab-39a7c746fea0/DL-Bronco-MAX_launch-email-ver1.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/221d4bfb-b181-48f9-a0f5-588db9005576/bronco-max-main.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/44faf907-54d0-488e-b26d-cd4e965ca694/bronco-flyer-mock.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/f4147f92-3600-477e-9f3e-26bdc65a012f/Bronco-MAX_shipping-box_ver1.jpg.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/3f8d933e-7486-4ef6-a289-99a67ce5a905/GP-Bronco-Max-WMHS-Nov-2021.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/59824c6c-394d-430e-9fd5-2828f599821f/Web+1920+%E2%80%93+1.png Work https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/032f58fc-443a-405b-8218-65f0e7da2217/LabelForgePRO_header-22.gif Work Animated GIF used in header. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/14c7e039-82f5-4c0f-b0b1-8d75043d70f6/LabelForgePRO_header-zoom.gif Work - Make it stand out Alternative Animated GIF created for header. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/16796d44-3186-4def-87a1-00794ba23be4/labelforge-pro-icons.png Work - Make it stand out Set of icons to highlight features. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/c441cdd3-216e-439b-81bd-8b70d114e299/labelforge-pro-modules.png Work - Make it stand out Section highlighting templates that link to videos on each topic. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/a04e6aa8-cd23-4b32-a076-0fb1abc4bb01/faq-lfp.png Work - Make it stand out FAQ section with dropdowns. Designed to promote features and ease of installation. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/72cc8466-1a9e-40f7-82d0-39ed983a4e0a/OHS-Full-Page-Ad_DuraLabel_03-12-2026-sm.png Work Occupational Health & Safety - March 2026 https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/c11c0aa7-747e-4888-8ce8-406d1a470e43/OHS-Full-Page-Ad_DuraLabel_03-12-2026-sm.png Work - Make it stand out Electrical Safety Workplace - December 2024 https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/896a4158-49bd-466b-a6d7-8e252faa348e/NSC_DuraLabel-LabelForge-PRO-ad_030326_half-page.png Work - Make it stand out National Safety Council - March 2026 https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/216fad97-510d-4480-993d-9107d747d512/CSM-DuraLabel-ad-04-22.png Work - Make it stand out Safety Health Magazine - April 2022 https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/5e2b0e8e-4fd9-4e94-940f-b7e239b2408c/Winter-Promo-Ad_ver4.png Work - Make it stand out Facility Safety Magazine - September 2024 https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/c96c5b25-4a23-48bc-ace8-77b490b82e7d/QSG-HazCom-550-2026.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/a7230fd7-cab9-44c4-8087-49505df93d25/QSG_HazCom-5.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/5ec6f371-c010-4b62-b133-7ca614898b2d/QSG_HazCom-8.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/8e0e078d-a6a4-4ade-b166-48a05e8a38b1/LabelForge-PRO-logo_2026.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/9b905dcf-15ba-4712-92be-a064303b5d6b/DuraLabel_co-branding-guidelines_2025-19.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1773754189157-40WA5ROJOGTNA5C1OTYF/LabelForge-PRO_User-Manual_09-10-2025-final-1.png Work - Make it stand out New logo design included an update of the user manual. I worked with the product management team in the creation of this document. See full PDF https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1773756305311-L3957SCJ3V5BQZE4AN20/DLcom-MegaMenu-lobo-disc.png Work - Make it stand out Navigation Menu - Check out DuraLabel.com to see functionality https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/b8d12cb3-5ac9-43a9-bee2-532f37977f6f/iPhone+14+Pro+Max+%E2%80%93+3.png Work - Make it stand out Mobile Mega Menu - This version optimized for mobile use. Launching soon - Check out prototype here https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/5a53eda7-f0a2-41f9-a295-aaae7803b9e5/dlcom-category.jpg Work - Make it stand out Category Organization I redesigned and maximized the usability of the printers and supplies section of the site and mega menu updates. This provides more exposure to our full product line and improved ease of navigation. This was in addition to previous improvements to pipe marking and floor marking category and menu improvements. This process not only included using page builder to modify the visuals on the frontend but managing and organizing the product categories on the backend. Maintaining and owning this part of the website is a crucial task I’m responsible for. See live on the site https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/6fdc64e1-a4a1-4b38-b1f4-b27212eeeb08/Contact+Us+Page.png Work - Make it stand out Contact Us Page Long overdue for an update, I recently updated the main contact us page. This page provides a clear path for users to get the support their need, a common complaint of the existing design. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/474892ac-0a02-4e83-aad2-b73f3fa39260/RESOURCE-HOME.png Work - Make it stand out New Resource Pages A complete redesign of the Resource Hub pages designed and prototyped. This new layout has helped improve not only the aesthetics and usability, but also better position the site for SEO benefits. Content is easier to find with quicker access. Content pages themselves were also improved with a cleaner layout that features persistent ads that drive customers to guide downloads and newsletter sign-ups. This is crucial as it allows users who find our content a way to become leads at each step. I also designed a new tab system for filtered content that allows for smoother navigation. For implementation, I worked with the digital marketing team as well as outsourced developers to ensure design was properly coded and functioned as intended. Mega menu was also updated allowing for easier navigation directly to lead-generating content. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/036a3584-484a-452b-a82f-318ffb85b1c4/about-us-duralabel.jpg Work - Make it stand out New About Us Pages Completed a long-requested project of upgrading our About Us pages on the website. Replaced the previously dreary and generic version with copy and visuals focused on customer benefits and why-buy reasons. Included a full page on the tough testing process to highlight a key benefit. These new pages present important brand differentiators that reinforce messaging for both marketing and sales. Design and built in Big Commerce page builder. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1773756387390-S9LTHSKZR5SRP4W7RYRP/Web+1920+%E2%80%93+1.png Work - Make it stand out Competitor Comparison Page - see live page https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/6a0b9625-a2fc-4014-95fb-ca977981f1bd/New-product-page.png Work - Make it stand out New Product Pages I created new product page templates for the website that improved usability and overall aesthetics. The new pages feature a clearer structure that allows important content to standout. The specifications section was redesigned to better utilize the space and make it easier to read. New templates were created in collaboration with IT to allow changes to be made without coding. Editors can now easily add items like sizing charts and kits options to improve the user experience and cross promotion. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/1773756368323-B7QSNVF8REZICDX3CI02/Web+1920+%E2%80%93+1.png Work - Make it stand out Press Room - see live page https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/6f86b89d-cade-43a8-b4c2-3ae5e8027b19/DuraLabel-Arc-Flash-Update-campaign-336x280-2.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/dc75379a-b1b2-4b54-954a-bc45f0dc639c/DuraLabel-LabelForge-PRO-campaign-336x280-3.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/3227b089-bb0c-48c5-b1f8-42f21d8a562b/DuraLabel-Kodiak-Max-campaign-336x280-14.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/ef68d93d-c5e8-4ae1-a808-5c7c6a471f1e/DuraLabel-Holiday-Sale-25_336x280-2.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/8e5e00d7-0836-4651-ba38-fbca8bf8e003/DuraLabel-Arc-Flash-Update-campaign-336x280-3.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/e3061daa-ac7e-4796-89ac-4d153abc5df1/DuraLabel-LabelForge-PRO-campaign-336x280-2.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/edcab060-180b-44ec-b1ff-dd444cee0d29/DuraLabel-Pipe-Marking-campaign-336x280-2.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/545e9a2ae4b0b49a35dfebfc/5ae43a77-a68c-47dd-a1f3-a393c78d6ff1/DuraLabel-Kodiak-Max-campaign-336x280-15.png Work - 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